The entire research process is much more cost-effective. Since respondents enjoy the convenience of receiving free product samples in the post, they’re much more willing to give full and detailed feedback.Ģ. It offers brands an affordable product testing option that still delivers reliable and insightful results.ġ. Put simply, an IHUT means that respondents test your product at home, rather than coming to a more expensive market research centre. That’s why we’ve developed a comprehensive In-Home Usage Test (IHUT) program. It’s easy for companies to burn through their research budget after testing just a couple of products.Īt PLAY we’re continually developing better research methods – that are enjoyable for respondents, deliver clear results and offer our clients a cost effective solution. Let’s face it: in Australia product testing, sometimes known as sensory testing, can be hugely expensive. BSI, together with its Group Companies, also offers a broad portfolio of business solutions other than NSB activity that help businesses worldwide to improve results through Standards-based best practice (such as certification, self-assessment tool, software, product testing, information products and training).Product testing: is an in-home usage test the solution? The British Standards Institution (BSI, a company incorporated by Royal Charter), performs the National Standards Body (NSB) activity in the UK. Likewise, we do not offer consultancy to clients when they also seek certification to the same management system. It means decisions are made free from any engagements of influences which could affect the objectivity of decision making.Īs an accredited certification body, BSI Assurance cannot offer certification to clients where they have also received consultancy from another part of the BSI Group for the same management system.

Impartiality means acting fairly and equitably in its dealings with people and in all business operations.

Impartiality is the governing principle of how BSI provides its services. ISO 37001 Anti-Bribery Management System.ISO 45001 Occupational Health and Safety.